When Did They Start Naming Cars With Girls' Names?

I was a little surprised when I came across this shiny new automobile in my accountant's parking lot. Not that her clients can't afford a nice new car of course, but it was the name on the door that caught my attention.

Isn't Mary Kay a cosmetics outfit put together by America's most remarkable female entrepreneur that used what might be called a pyramid scheme by people who didn't know better? Didn't they give pink Cadillacs to their best salesladies? Maybe times have changed.

Or is this car named after the school teacher that turned at least one of her students' fantasies into reality? Enquiring minds want to know. Our car companies have done stranger things than this.